Run a Restaurant Week BOGO!

Running a Restaurant Week Buy One Get One Promotion

Hosting a Restaurant Week in your community is a great opportunity to run a special Buy One Get One (BOGO) Community Gift Card promotion that drives traffic to participating restaurants and encourages residents and visitors to explore local dining.

Yiftee can create a Restaurant Week–specific Community Card that is redeemable only at participating businesses during the event.

Below are best practices for setting up a Restaurant Week (or other specialty) BOGO promotion.

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Create a Restaurant Week promotion

To get started, email [e-mail] to request a Restaurant Week Community Card.

We’ll:

• Create a special Community Card that includes only participating restaurants

• Configure redemption settings for the event timeframe

If participating merchants are already in your Community Gift Card program, no additional activation cards are needed.

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Promote the card as a limited-time offer

Restaurant Week promotions perform best when they feel timely and exclusive.

We recommend:

• Limiting redemption to participating businesses only

• Setting bonus gift expiration dates

• Promoting the card as a Restaurant Week exclusive

This creates urgency to purchase and redeem during the event while helping communities recapture unused bonus funds.

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Reach out to sponsors

Restaurant Week BOGOs are often a great fit for sponsorship funding.

You can:

• Use funds remaining from a previous BOGO promotion

• Ask local sponsors to support Restaurant Week dining

• Partner with Restaurant Week organizers to create a custom-branded event card

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Use specialty BOGOs throughout the year

Restaurant Week is just one example of how communities can run targeted promotions.

Other popular specialty BOGO ideas include:

• Valentine’s Day dining promotions

• Mother’s Day merchant promotions

• Black-owned business campaigns

• Women-owned business campaigns

• Holiday shopping promotions

Specialty BOGOs are free to set up, easy to promote, and attractive to both sponsors and purchasers.